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The core of our brand: creating products worthy of you.
A note from our founder...
Born with an autoimmune condition that suppresses my white blood cells, I spent years battling oppressive ailments. When my beautiful children arrived, they brought tremendous joy to my life, but my immune system had its own agenda. Sleepless nights and depleted energy threatened to disrupt my time with them and derail my larger goals. I knew that my body needed healing.
So began my journey into the world of superfoods and the creation of Alaya Naturals. It has been a long road as I researched, tested, and perfected our products. This journey caught the attention of wellness authority Jillian Michaels, who was so inspired by our mission and the efficacy of our products that she decided to invest in Alaya Naturals. Her belief in our vision and her support as an investor have been a tremendous boost, affirming the impact and potential of what we've built.
The effort was worth it. Today, I am stronger, healthier, and more present in all areas of my life. I invite you to join the movement and tap into your fullest potential.
-Shauna Reiter, Founder
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Tired of protein powders that were too sweet, meal programs that contained allergens, and food practices that conflicted with our ethical and environmental concerns, our mission was to create a product that we could proudly stand behind and put into our bodies. At Alaya, we worked with integrity-based doctors and nutritionists and partnered with an environmentally conscious lab to develop a clean, nourishing line of supplements and powders that exceed the highest standards.
Why Alaya?
In Sanskrit, Alaya means “dwelling,” or “abode.” As we developed our line of products, we wanted to keep the idea that the human body is a place of shelter at the forefront of our minds. This concept of Alaya extends beyond the physical body to encompass the fullness of our experiences—our personal histories and our future potential. To achieve the mental clarity, stamina, and perfect health that our bodies deserve, we have created a superfood worthy of such a dwelling.
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